SEM Specialist

Veliko Tarnovo, Bulgaria

Full Time

Entry Level

KUKUI is an exciting, fast growing, U.S.-based company with offices in Las Vegas and Veliko Tarnovo. Our mission is to passionately improve technology for the betterment of people, businesses and the world.

Description

Kukui is looking for a marketing professional skilled in research and analysis to join our SEM team. In this role, you will assist clients in managing their pay-per-click advertising on KUKUI supported search engines. A successful SEM Specialist will effectively manage the client’s budget and work with the SEM team to maximize ROI, drive traffic, and leads.

Responsibilities and Duties

Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies
Make recommendations to optimize copy and landing pages for paid search engine marketing campaigns
Perform ongoing paid keyword discovery, expansion and optimizing
Research and analyze local search trends for each client’s locality
Stays up-to-date on the latest trends and best practices in search engine marketing
Prepare reports across clients showing campaigns results and trends

Requirements

Proven SEM experience and success managing PPC campaigns across Google and/or Bing
Well-versed in performance marketing, conversion and online customer acquisition
Excellent command of both spoken and written English
Good logical thinking, well-organized, paying attention to details, quick learner
Enthusiasm for solving problems and proactive attitude
Able to work both independently and within a team
Passionate, honest and fun to work with
Comfortable analyzing high volumes of data on a daily basis
Experience with Microsoft Excel or Google Sheets

Advantages/Nice to Have

Experience with Google Analytics
Experience in Online Advertising/Marketing
Understanding of search engine algorithms and ranking methods
Knowledge of keyword research
Content writing abilities

We can offer you:

Competitive remuneration package and benefits, based on personal achievements
Friendly working environment in a team of highly motivated people
An environment where you will flourish, have fun, and grow

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What are you passionate about?

At Kukui, our core values are Love, Enthusiasm, Amazingness, Discipline, Integrity and Team. These LEAD-IT values are the foundation of our company culture and define how we treat each other and serve our clients. Please explain what each of these values mean to you and how you would express these values in our company.

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